Brand Risk Protection
Keep an eye on the internet. Protect your brand.
Brand Risk Protection (BRP) is the detection and disruption of brand abuse across the public internet, including lookalike domains, fake mobile apps, fraudulent listings, and executive or product impersonation. Deepinfo BRP catches the eight confusable match types simple typo detection misses, runs continuous monitoring, and operates managed takedowns when you ask for them.
Deepinfo's Brand Risk Protection module detects lookalike domains, fake apps, fraudulent listings, and brand abuse across the internet. Eight confusable match types catch what simple typo-detection misses. Continuous monitoring with managed takedowns.
The internet is registering fake versions of your brand right now.
Lookalike domains. Typosquats. Homoglyph attacks using Cyrillic letters that visually match Latin ones. Fake apps in third-party app stores. Counterfeit listings on marketplaces. Phishing pages mimicking your login.
Most brand abuse happens at speed. A typosquat goes from registration to phishing campaign in days. Without continuous monitoring, the first signal is usually a customer report, by which time the damage is done.
BRP closes that gap. Continuous detection across the channels brand abuse actually uses, structured risk scoring per detected asset, and a takedown workflow that doesn't depend on you running it manually.
Five capabilities, working as one defense.
Each capability below is a sub-feature with its own page. They share the same detection engine and risk-scoring framework. Click any card to go deeper.
Fraudulent Domain Monitoring
Continuous detection of lookalike domains using eight confusable match types: exact, contains, fuzzy, fuzzy contains, and four homoglyph (Cyrillic-style) variants. Risk-scored per domain with a timeline.
Learn more FEATURE 02Social Media Monitoring
Detection of impersonation accounts, fake profiles, and brand abuse across major social platforms. Alerts on first appearance.
Learn more FEATURE 03App Store Monitoring
Continuous monitoring of major mobile and desktop app stores for fake apps using your brand, your logo, or your product names.
Learn more FEATURE 04Search Engine Monitoring
Detection of paid ads, sponsored results, and SEO-poisoned content using your brand. Useful for catching brand-bidding by competitors and search-result phishing.
Learn more FEATURE 05Managed Takedown
End-to-end takedown service for confirmed fraudulent assets. Established relationships with registrars, hosting providers, and platform abuse teams. Tracked through resolution.
Learn moreLookalike detection that actually catches the difficult ones.
Simple typosquat detection catches "deepinfo" → "deepinflo." Real attackers don't stop at typos. Deepinfo's BRP detects lookalike domains across eight match types, including the Cyrillic homoglyph attacks where one Latin character is replaced with a visually identical non-Latin one.
Eight confusable match types.
Exact, contains, fuzzy, fuzzy contains, and four confusable variants (exact, contains, fuzzy, fuzzy contains). Each match type has different sensitivity and false-positive characteristics; the platform applies all of them per detection rule.
Per-domain risk timeline.
Every detected fraudulent domain gets a risk score that evolves over time. New SSL certificate issued: score moves. Login page detected on the lookalike: score moves higher. The timeline shows the trajectory so you prioritize the domains actively weaponizing.
Built on data we own.
The same dataset that powers EASM powers BRP. 400 million domains, 2 billion subdomains, 200 billion DNS records, 30 billion SSL certificates. Detection runs against the live internet, not a periodically-refreshed snapshot.
Not every lookalike is worth chasing.
A continuous detection engine surfaces a lot of candidates. Most are benign: domains registered for legitimate reasons that happen to contain your brand name. The job of risk scoring is to separate the parked domains from the active threats.
Deepinfo scores every detected fraudulent domain against multiple signals: is there a live website, is there a login page, is there an MX record (suggesting phishing email infrastructure), is there an active SSL certificate, has the registration changed recently. The risk score evolves as the attacker prepares the campaign, so by the time it's weaponized, you're already alerted.
The result: a queue ordered by what's actually threatening your brand, not a flat list of every domain that contains your name.
Detection alone
A flat list of every domain that contains your name. The team triages manually, every week, against the same ambiguous candidates.
Detection + multi-signal risk scoring + timeline
A queue ordered by what's actively weaponizing. Live website, login page, MX record, active SSL, recent registration change, all scored continuously per domain.
Documented evidence for brand-protection programs.
Brand abuse cases sometimes end up in court. Trademark disputes, UDRP filings, regulatory complaints. Every detected asset, every state change, every takedown action carries an exportable audit trail.
Brand protection, where your team already works.
Reports for marketing, legal, and security.
Detected fraudulent assets by category. Risk-score distribution. Takedown success rates. Monthly brand-protection summary. Generated on a schedule or on demand.
Alerts on what actually matters.
New fraudulent domain detected (high-risk only by default). New impersonation account on social. New fake app published. Frequency configurable per channel.
An API for everything else.
Detected assets, risk scores, takedown statuses. All available via API. Useful for integrating brand protection into broader fraud workflows. See the API reference.
“Lookalike domains and fake mobile apps used to be a steady annoyance we cleared monthly. Now we see them within hours of registration, and the takedown desk handles the enforcement so my team stays focused on internal work.”
Common questions about BRP.
What is BRP (Brand Risk Protection)?
What does Deepinfo BRP catch?
How is BRP different from traditional brand monitoring and takedown services?
What's the typical takedown workflow?
How is BRP priced?
Other modules.
See your entire attack surface. Act on what matters.
Continuous discovery and monitoring of every internet-facing asset, including subsidiaries and acquired companies.
See module CTI · CYBER THREAT INTELLIGENCESee what’s exposed. Act before it’s exploited.
Dark-web monitoring, breach corpora, infostealer logs, and threat-actor activity tied to your organization.
See module TPRM · THIRD-PARTY RISK MANAGEMENTEvery third party carries risk. See all of it.
Continuous external monitoring of every approved vendor with the same depth as your own surface.
See module DSI · DEEP SEARCH AND INSIGHTSExplore the entire internet. See every layer.
400M domains, 2B subdomains, 200B DNS records, 30B SSL certificates. All queryable directly.
See moduleSee who's pretending to be your brand.
Run Deepinfo against your domain. The free threat exposure report includes a sample of detected fraudulent domains; the full BRP module monitors continuously. Or book a demo with our team.